This event has now passed
Creating an inclusive workplace ensures everyone is given the best opportunity to succeed and by doing so a business will create a highly diverse company in which employees are happier, more productive and loyal. To celebrate Manchester Pride Week, digital agency e3creative hosted an industry event for leaders to come together and share insight and success stories relating to the broad topic of diversity. The evening wasn’t about raising awareness of the lack of diversity but instead an opportunity to showcase the positivities.
The event followed a casual open-discussion format for the group of 35 forward-thinking participants to become acquainted, share insight and debate over best practices. To spark conversation e3creative Account Director Katy White facilitated the talk and arranged for a handful of innovators to share their experience with the room. These representatives included:
The agenda for developing a diverse workforce has evolved from a recruitment KPI, an outdated mentality that doesn’t promote positive behaviour, to businesses now prioritising the creation of accepting workplaces which consider unique needs and appeal to diverse talent. Fuelling this change is new research into the positive impact inclusion and diversity have on decision-making. Recent studies reveal companies can make better decisions 87% of the time and drive decision making twice as fast with half the meetings.
Those in attendance speculated over the reasons why output is increased and reached the conclusion that a diverse group of people approach situations more thoroughly, from a different perspective to represent a more human-centric point of view. This same reasoning relates to the quality of the output, since having a workforce comprised of people with different backgrounds, experiences and skills mean the ideas generated by these teams won’t be homogenous – they’ll be innovative and creative. That impact has definitely been noticed at e3creative, as the agency has doubled headcount in less than a year. The rapid growth has changed our agency culture for the better, nurturing a truly collaborative working environment, with a broad range of skills, backgrounds and perspectives uniting for more creative outputs.
Feedback from those in attendance has been extremely positive with most people leaving the event on a positive note and feeling a sense of empowerment in their ability to make real change. Additional comments should sent to the team at e3creative or join the meetup group to continue the conversation and connect with those in attendance.